The heart of crisis communications lies in telling your truth about the reality of a situation, letting your key audiences know what is actually going on and what you most want them to understand. It is about developing and sharing key messages and proactively shaping public opinion.

 

Effective crisis response involves marshaling resources across an organization, making quick and confident decisions in an environment of incomplete information, and communicating in a timely way in the midst of both internal and external pressures. 

 

The best crisis response involves empathetic communication that swiftly addresses concerns, protects reputations, and facilitates resolution. 

Keeping your strategic objectives firmly in mind, we work closely with you and your legal team as we develop crisis response strategies that emphasize accountability and that prevent or mitigate immediate harm while safeguarding long-term trust, credibility, and viability for you, your organization, and your brand. 

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Our crisis experts have consulted on crises and special situations such as: